what we talk about when we talk about good coffee

what we talk about when we talk about good coffee

How do you identify good coffee? What is the biggest distinction between good coffee and great coffee? Would you rather have a great coffee or a unique or interesting one? Quality and qualifiers. Such a tricky thing, mainly because what makes a coffee good or interesting or whatever is fairly wide open. I wrote a short opinion piece for the online edition of the Specialty Coffee Chronicle last week about teaching consumers to identify BAD coffee.

the link: http://www.scaa.org/chronicle/2012/01/13/leaving-a-bad-taste-in-their-mo...

I feel like a big part of any training program focusing on quality is teaching to identify faults, defects, or other problems with the crafted product. This is maybe a step we're missing in teaching consumers about what quality coffee can be? Thoughts?